For a long while Lechler has engaged in promoting and supporting Arts through cooperation with architects and artists in Italy and abroad. Lechler for Art is an ensemble of activities in which the Company is involved supporting events, masterpieces and musical initiatives particularly those occurring in Como, Headquarters of the Company where the town is considered rich in precious architectural works and with beautiful monuments with high artistic value.
The project “FRONTIER - La linea dello stile” has been conceived and studied to highlight Writing and Street Art as very interesting contemporary art expressions and in the meantime highlighting the aim of some popular urban areas through the creation of wall painting on some buildings. A group of world reknown artists have been selected to represent an evolution in style which has lasted 50 years.
The Chrèon products have been supplied through the distributor Centercolor in Bologna and Molinella, for the painting of these artistic walls.
Thanks to the high technical and performing qualities of the new product range for exteriors, the technical team aimed at the choice of materials to create the project has chosen Framaton Riveste Prof and Framaquarz Prof. These products have been recently re-formulated with new resins, new additives and pigments which have demonstrated very good advantages in terms of paint film resistance. Resistance to pollution, UV rays, molds, algae and fungi, with a better product colour lasting and applied film.
The Frontier project, has been supported and coordinated by the Municipality of Bologna in cooperation with quarters: Navile, Porto, San Donato and San Vitale, supported by the Region Emilia-Romagna and organized by ALL WRITE. It is the demonstration that both Writing and Street Art should be considered as important elements both for the artistic development and for urban projects.
For more details concerning the Frontier project, visit the website www.frontier.bo.it
For further information on products and colors write to asstec.chreon@lechler.eu
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