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Lechler for art

For a long while Lechler has engaged in promoting and supporting Arts through cooperation with architects and artists in Italy and abroad.
Lechler for Art is an ensemble of activities in which the Company is involved supporting events, masterpieces and musical initiatives particularly those occurring in Como, Headquarters of the Company where the town is considered rich in precious architectural works and with beautiful monuments with high artistic value.

Saturday, September 29, 2007

Lechler: technology and colour for style, fashion and beauty!

Categories: News ed Eventi
Relevant subjects concerning the importance of research, innovation and creativity as competitive elements in the overall contemporary international market were discussed during the 2005 edition of “The week of innovation” held in Florence from November 30th till December 7th.

Relevant subjects concerning the importance of research, innovation and creativity as competitive elements in the overall contemporary international market were discussed during the 2005 edition of “The week of innovation” held in Florence from November 30th till December 7th.

An entire day focused on the subject: “Fashion and technology”, with important interventions made by the technological fields with Christopher Csikszentmihalyi, ’MIT Director in Boston, four brilliant young men: an art researcher, Marco Della Torre and some fashion delegates from Gucci, Ferragamo, La Perla and Malo.

Lechler was invited to represent the Italian world of coatings, thanks to its experience and Know- How in the Automotive field in the research of colour and effects. Products obtaining HOLOGRAM, CHROMA FLASH, SIDERAL and SOFT TOUCH pigments were shown with original and trendy chromatic effects derived from the Automotive field also useful for fashion and design products.

Lechler has shown the importance of research and technology as opportunities to compete in the present and future markets. This gives value to every kind of substrate through new and original proposals made by the world of colours.

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